Presenting a business case can be less daunting if it is well prepared and presented in an engaging way. This online self-paced course outlines how to prepare an effective business case, explaining what a business case is, when to use one, how to align it with organizational goals, what to research, and what information to include. Participants will learn why it is important to invest time into the proper planning and writing of a business case, as well as how to present one to decision-makers with maximum impact.
- aligning a new project with strategic goals
- deciding who should be involved in writing a business case
- researching and writing a successful business case layout
- reviewing the characteristics of an effective presenter